Our Symbol

Circumscribed Triangle

A symbol for hope and recovery. Used widely by Alcoholics Anonymous. The triangle symbolizes balance, the circle represents harmony and unity.

Triskele or Triskelion

A symbol of perpetually moving forward, infinity and connection.

The Tree of Life

The tree of life has many meanings and one of the most powerful is growth. The branchy crown is a result from years of slow growth from a vulnerable seedling to a strong and stable tree.

About us

Careers in mental health counseling and physical therapy have given Taylor and Alex value in helping others reach goals and acknowledge accomplishments. Taylor and Alex started their journey of an alcohol free life in the late summer of 2022. Fall Forward Apparel is a brand committed to normalizing an alcohol free lifestyle. Our mission is to provide our customers and their support system an opportunity to celebrate sobriety and wear it proudly.